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  • Columbia, SC, clothing designer Legette opens Metstar store | Columbia Business
Columbia, SC, clothing designer Legette opens Metstar store | Columbia Business

Columbia, SC, clothing designer Legette opens Metstar store | Columbia Business

Benjamin FosterOctober 29, 2023

COLUMBIA — Columbia native Kenneth Legette started selling clothes out of his dorm room at the University of South Carolina in 2016.

Seven years later, the 26-year-old has his own designer clothing line, Metstar, and just opened his first brick-and-mortar shop in Northeast Columbia. 

The new Metstar store located on Two Notch Road and the company website offer casual wear like graphic shirts, pants, jackets and more designed by Legette. 

Legette decided to expand to a physical location after years of online sales and hand-delivering clothes to clients who needed an outfit in a hurry, he said.







Designer clothing brand Metstar opened in Northeast Columbia on July 22, 2023. Naomi Alyse, Kenneth Legette/Provided.


He lamented the lack of clothing options for Columbia residents, explaining that many of his customers looking for designer options have been forced to venture out to Atlanta or Charlotte to find what they’re looking for. 

“We don’t really have that many clothing options here in South Carolina,” Legette said. “We’re not really a fashion-forward state. There’s an opportunity to bring the fashion to them.”

Metstar is one of few Columbia-based clothing brands. Legette said the reason isn’t for a lack of talent. Rather, in-state designers often quickly move away to a larger city to establish their brand. 

Take Sergio Hudson, for example, a Ridgeway native now based in Los Angeles whose designs have been seen on Vice President Kamala Harris, Michelle Obama, Keke Palmer and others. He once owned a store in downtown Columbia on Main Street. 

Legette wants to stop brain drain. 

“It’s going to continue to repeat itself unless people actually want to be like, ‘I’ll stay. I’ll change. I’ll do something different,’ rather than just following the same steps,” he said. 

The number of clothing stores in Richland County decreased from 198 to 168 from 2019 to 2021, according to the U.S. Census Bureau. It’s unclear whether those numbers have started to recover since the pandemic. 


Joys of vintage retail: Rat poop, abandoned houses and a constant need for old clothes

Northeast Columbia is Legette’s first step toward eventually opening up other locations in the state, including one in downtown Columbia and eventually to larger cities like New York and Los Angeles. 

Business, Clothing, Columbia, Designer, Legette, Metstar, opens, Store

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  • The Evolution of Fashion: A Journey Through Clothing Design
  • Unraveling the Mystery: The Secret Language of Fashion
  • Lace Up Your Life: The Ultimate Guide to Finding the Perfect Running Shoes
  • Boot-Inspired DIY Projects: Transform Your Home with a Touch of Rustic Charm

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